Socks with Chairs

With the current cold snap the nation is going through, it's a wonder that somebody didn't capitalize the fashionable possiblities.
Introducing chair socks, so your furniture can look just as warm as you are (or so you can creep out your visiting niece and nephew with how the room is "alive".)
The only thing is, I can figure out if this is very a ploy to sell chairs or a ploy to sell socks?

Order some here